Vice President, Digital & Innovation
Reed Smith has spent nearly 20 years in healthcare marketing, first as a hospital marketing director, then overseeing product development for the Texas Hospital Association, and finally as a strategist working with some of the world’s largest healthcare brands and providers. He also brings a unique perspective from his pre-healthcare career working in both telecommunications and professional sports.
In addition to founding the Social Health Institute, Mr. Smith is a founding advisory board member for both the Mayo Clinic Social Media Network and the health & wellness track at the SXSW® Interactive Festival. He co-hosts the touch point podcast, a weekly show about patient experience and digital marketing in healthcare.
A graduate of Texas Tech University, Mr. Smith also holds an MBA from LeTourneau University. In 2020, he was inducted into the Healthcare Internet Hall-of-Fame as that year’s Innovative Individual.